Domain Sales
DNJournal Releases New Domain Sales List
I think for most domainers, one of the most anticipated things each week is DNJournal’s release of domain sales. There are a lot of factors that go into determining a domain value, but one of the best ways to do this is to compare your domain to similar domains that have sold recently.
In this weeks edition, there was somewhat of a surprise to me with Casino.de taking the top spot at $625,060.00. If you don’t find a dot com at the top, you might think that a dot net is probably in that top spot. It isn’t often that you find a country code there. With that said, the German country code has been well received by their country, so that could explain the high dollar figure it earned. For those wondering, the highest German domain sale was Poker.de for $957,937.00 last July.
Only one other confirmed sale over the benchmark of $100,000.00 was completed with Tests.com selling for $176,505.00. Relative.com, Psychiatrists.com, and Niche.com followed that up with sales between $85,000.00 and $100,000.00.
Other interesting sales:
- A dot mobi made the list with Shows.mobi selling for $20,000.00.
- Equipt.net sold for $18,000.00?!?
SS.com Sells for $1.25 Million
I know I’m a little late on covering this sale, but in case you missed it, it looks like Geaney.com recently acquired SS.com for $1.25 million.
Sound like a lot for a LL.com domain? Probably. But according to another report, it looks like the very next day they turned down an offer of $2.5 million for this same domain. Others are kicking themselves for letting this one get away at that price, which I think goes to show just how solid of an investment an LL.com is. Just imagine the possibilities for it!
Here are some examples of possible uses that are listed for the domain:
SuperStars.com, SuperStar.com, SmartStocks.com, SmartStrategy.com, SmartStrategies.com SmartSpecies.com, StraightSex.com, SeeSiberia.com, SoccerSeries.com, SingStar.com, SuperSuccess.com, StarShots.com, SpaceStars.com, SpaceShuttle.com, StarService.com, SleepSound.com, StopSnore.com, SafeSex.com, SafeSecurity.com, ShortSkirts.com, SpiritualSpirituality.com, SecureServers.com, SecureServer.com, SpiritualSenses.com, SafeSecurities.com, SexySkirts.com, SexyShoes.com, SexSlaves.com, SexSlave.com, SwimSafe.com, SneakySounds.com, SneakSpy.com, StarSeries.com, SportsStars.com SuperSeven.com, SuperSix.com, SexyStrippers.com, StripSearch.com, StarSearch.com, SexStories.com, SuperSaturday.com, SuperSunday.com, SunSet.com, SunSets.com, StarSpace.com, SunSystems.com, StreetSearch.com, SaySorry.com, SuperSeries.com, SportsSeries.com, SuperSmooth.com, SuperStrategies.com, SexySingles.com, SmartSoftware.com, SystemsSoftware.com, SmartSearch.com, StraightSingles.com, SecretService.com, SexStars.com, StreetSmart.com, SmartSoft.com, SpeedSearch.com, SuperSearch.com, SmartSystems.com, SpecialServices.com, SocialSecurity.com
And that is just a small number of the possibilities…
If I had to guess, I would think that this sale will cause a domino effect among LL.com domains, although not necessarily at that high of a price. They are possibly one of the best investments a domainer can make.
Both LL.com and LLL.com domains have tremendous branding potential, and large corporations with long names are needing a smaller and more managable domain to operate under. The value of both are only going to continue to go up in the coming years.
Record Domain Sales: Fund.com For $10 Million in Cash
Wow, where to begin. According to several reports, yesterday the biggest public domain cash-sale in history was completed, resulting in Fund.com selling for close to $10,000,000.00 in cash. While Sex.com was believed to have sold for more, that information was never publicly disclosed.
Is it just me, or is that price a little high? I can see why Porn.com, Sex.com, Business.com, etc. have all sold for so much. But Fund.com? I guess this goes to show that when domainers own a name that someone needs (or desperately wants in this case), they really have to pay you your price. Upon completion of the sale, the buyer actually changed this companies name to Fund.
Examining LLLL.com Domains
If you frequent various domainer message boards, you’ve probably noticed an overabundance of LLLL.com sales. These domains are usually a random combination of four letters, many of which wouldn’t carry any value to any non-domainer.
As someone who doesn’t buy/sell LLLL.com domains, it can often be frustrating digging through those message board posts looking for domains that I may be interested in. I put LLLL.com in the speculative category, and we generally don’t invest in speculative domains due to the risk involved.
With that said, many of the people that invested in LLLL.com domains in 2006 and 2007 are now making good money flipping them for anywhere from 500-1000% profit. Are these domains just a fad or are they a solid investment? The Daily Domainer recently tackled this subject in their recent post, LLLL.com Domains: Gone Wild or Geniune Opportunity?
As suggested in their post, all LLLL.com domains are gone and they aren’t making any new ones, and that alone creates value. My problem has always been that who is the end-user? I need to see a potential end-user to invest in a domain, otherwise I feel like I am simply paying renewal fees only to flip it to another domainer for a minor profit. While you can profit that way, is it worth all that effort? The only potential end-user I can find for these domains that are not pronouncable are upstart radio and tv stations that might want to use their call letters as their domain name.
What do you think? Are LLLL.com domains a solid long-term investment or just a fad that will fade out over the coming year?
DNJournal Updates Reported Domain Sales
After skipping a week due to T.R.A.F.F.I.C, but it looks like DNJournal has finally updated their domain sales page with the latest sales figures.
Only one domain that broke the 100k mark, which was Unet.com. A couple others went much higher than I would have expected, but I consider that to be a good thing, because it means our industry is healthy and demand is higher than supply. Those domainers with the one word generics are doing quite well.
Any names that surprised you?
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