All Posts Tagged With: "Domain Names"
Domain Name Age and the Google Sandbox
In the past we’ve talked a little bit about domain name ages and helping your website to avoid the Google sandbox. The basic idea is that Google has a natural penalty called the Google sandbox for all domain names that have been registered for a short period of time. The exact time frame is unknown, but is believed to be between 6 months and 18 months, with the majority of people thinking it is closer to 6 months. This was added as a way to fight off spammers who register a domain, use it for 3 months, then move to a new domain for another 3 months, etc.
Unfortunately, this causes a penalty for websites/blogs that are launching a legitimate site, causing many serious developers that know about the sandbox effect will pursue aged domains when setting up a new site, especially ones that come with Google PageRank. This is good for us because it creates a potential end-user sale for a domainer.
I’ve noticed many domainers seem to forget to factor in things such as PageRank and domain age when determining the value of the domain name they are selling. These are very important and can add a lot of value to your domain. If you want to read more about domain ages, there is a great write up over at URL Academy called The Age of a Domain Name. The post includes some great tips for avoiding the Google sandbox!
Are Domains Better Investments Than Real Estate?
There is no doubt that the world of domain selling is still “underground” in the overall scheme of things. While I think there are a lot of people that know it exists, very few truly know what it is, understand what it is that a domainer does, knows how they make money, etc.
When I try to explain to someone what exactly it is that I do, I often find myself using the common comparison of “Domains are like Real Estate.” I’m not really sure it can be summed up any better or more accurately, and it gives people a good idea of what exactly it is we do. Some real estate owners flip their properties, some develop the property, while others just keep their land and watch it appreciate in value. In my opinion, these are all great comparisons to what a domainer does, and a good domainer practices some form of all three.
So which of these two are a better investment? Domains or Real Estate? Domain Name Wire recently made an argument for domains with their recent post, 5 Ways Domain Names Are Better Than Real Estate.
Among other things, one of the points the article makes is the individuality of each domain. While there are multiple TLD’s, there is only one version of every dot com domain, so if you want/need a domain that someone else owns, you are at their mercy. Just ask the new owners of iReport.com! I think DNW does a great job, so click over to check out the rest of their list!
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