All Posts Tagged With: "Domain Portfolio"

With the current recession in the United States (despite what people say, I live here, and it is), domainers have started to place a lot of attention to their portfolios and many are trimming them down as much as possible prior to renewal to save some cash.   I know this because I am one of those domainers. 

My approach was to re-evaluate my portfolio about a month ago and figure out which domains I do not plan to renew, then go out and try to get whatever I can for them.  $7.00, $5.00, $3.00?   It is all better than just letting them expire and getting nothing out of them.   I’ve still got a few names left that I’d like to move, but I must say that I’m pretty happy with what remains of my portfolio and I’ve now got a little money to play around with in the aftermarket. 

So, what other factors should domainers consider when investing during a recession?  

1. Renewal Prices - Domain renewal rates appear to be going up about 7% a year, and this will likely continue for the immediate future.    Keep an eye on registrar rates and don’t be afraid to transfer your domains to a more affordable registrar when that domain comes up for renewal.   This does not mean go to 1and1 of course, but there are always domain coupons to consider and special offers that you take advantage advantage of with the main 7 registrars. 
2. Look for Deals - The domain message boards are filled with all sorts of great domains going for next to nothing.  Monitor this area and get some steals from struggling domainers. 
3. Develop Domains - As I trim my portfolio, I’ve been digging through my names to see which ones I could easily develop.  This is generally a smart method to protect your investment for a domainer anyway, but with parking income down lately, it has almost become essential.  I use a few techniques including keyword sniping (form of niche blogging) and BANS to easily monetize these sites and produce a steady income.   My goal is to find methods that require a minimal amount of upkeep, but will generate comparable or additional income vs parking the domains.

What methods are you using right to continue to grow your domain portfolio?